DAY 1 - WEDNESDAY, SEPTEMBER 05, 2007

09:45 – 10:15 Keynote

10:15 – 13:00 Panel I: Broadcasting & Publishing

• Martin Stiksel [Last.fm] – “Music Recommendations with Social Networks”: Last.fm, “the social music revolution”
• Jürgen Jaron [Magix AG] – “Music Recommendations with the Mufin MusicFinder”: Analysis and Generation of Music Recommendations with AudioID

Coffee Break

• Paul Pod [Tioti] – “Tape it off the Internet”: Internet based social TV
• Joachim Graf [iBusiness] – The future of content and what is the role of content within the internet age

Panel Discussion and Questions from the Audience

 

13:00 – 14:30 Networking and Lunch 

 

14:30 – 17:30 Panel II: Marketing & Strategy 

• Annet Aris [INSEAD] – “Managing Media Companies”: Future business models in the digital world
• Ajit Jaokar [Futuretext] – “Impact of user generated content” Marketing Stragies for Social Media

Coffee Break

• Lorenz Bogaert [Netlog] – “Social Media from a European perspective”: multi-cultural communication
• Chris Dumke [Mergd] – “Search Engine Optimization”: driving traffic in the Era of Social Media

Panel Discussion and Questions from the Audience 

 

18:00 – open end Networking Event: Get Together! 

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